Emi Lo Kan And City Boy: The PR Strength of Tinubu’s Campaign
Emi Lo Kan And City Boy: The PR Strength of Tinubu’s Campaign Mary Akanbi 20th August, 2022 . Bola Ahmed Tinubu Owning the mistake and creating a brand message out of the slogan, in addition to media support, has landed Jagaban a sort of swag to boost his campaign. Nigerians often roar at the utterance of audacious statements by public figures. When Buhari threatened to ‘treat young Nigerians in a language they understand’, the Twitter section of the nation blasted the president till he actually reminded the people that he has the final say. When Tinubu, in his feelings, made it known that the presidency is his right, the usual uproar erupted online. However, Tinubu has been able to spin the negative interpretation of ‘Emi lo kan’ for the good of his campaign. 'Emi lo kan ' is Yoruba. In English, it means, 'It's my turn". A crisis well handled... . ...